The film, which is directed by Leigh Brooks, who also worked on documentaries about the bands Terrorvision and Life of Agony (Terrorvision: Wired Up and Scary and The Sound of Scars), examines Nickelback’s farm town beginnings, musical aspirations, and international success as well as all of the animosity that has accompanied their rise to rock stardom.
“Nickelback is one of the most successful acts in music history — they’re also the number one band haters love to hate. This intimate portrait surveys the Canadian stadium rockers’ rollercoaster career,” reads a brief description on the Toronto International Film Festival website.
While earning multi-platinum record sales accolades, including the RIAA diamond certification for 2005’s All The Right Reasons for sales in excess of 10 million copies in the U.S. alone, Nickelback have endured more than two decades of jokes and online nasty talk.
Therefore, despite all the criticism, there are undoubtedly Nickelback fans out there, and they are numerous.
The clip, which can be seen below, contrasts Nickelback’s popularity with their many critics while the band members openly discuss what it’s like to be the target of such hateful remarks.
According to guitarist Ryan Peake, “Nobody picks up a guitar to be the most despised band in the world.” “We try to make light of it. About 90% of it can be laughed off. Chad Kroeger, the band’s frontman, continues, “Some of it aches.
The film also shows how, as Kroeger recognised in an interview earlier this year, the level of hatred has significantly decreased in recent years. Even last year, the band’s thirst trap videos went viral on TikTok.
“I play Nickelback songs to Nickelback fans, so I don’t have go and try to win over someone who doesn’t like my band,” Kroeger adds in the trailer.
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